TORRANCE, CA - Saatchi & Saatchi LA announced today that Tanya LeSieur will join the agency as its new Director of Integrated Production effective February 23. Tanya, 39, comes to the agency from Goodby Silverstein & Partners, where she's currently an Executive Producer overseeing Comcast, Quaker Oats and agency new business.
With Tanya's hire, Saatchi & Saatchi LA is unifying its content and digital production into one integrated department, leading to more cohesive integrated campaigns, production efficiencies and shared assets and talent. In addition to content and digital production, Tanya will oversee 3D, internal post-production, business affairs and external traffic.
Tanya will play a lead role on the Toyota business. She will also be instrumental in the agency's new business efforts. Tanya's diverse client experience includes work in multiple industries - automotive, high tech, telecommunications, food, retail, packaged goods, entertainment and alcoholic beverages.
"Tanya is the right production expert to take our work for Toyota to the next level and help the agency win new business," said Mike McKay, Executive Creative Director, Saatchi & Saatchi LA. "She successfully maximizes clients' production dollars across all mediums while maintaining the highest creative standards."
Tanya's award-winning body of work includes two Cannes winners - a Gold Lion for Pacific Bell "Laurel Lane" and a Bronze Lion for Comcast "Rabbit." Her work has been recognized by the Effies, One Show, D&AD, NY Festivals, AICP Show - Honorees, LIAA Design Awards, Communication Arts, Art Directors Club and AdWeek Spots of the Month/Year.
"I'm eager to bring increased integration and collaboration to Saatchi & Saatchi LA," said Tanya. "The agency is already doing top-tier work. I'm excited to be part of its continued creative evolution while at the same time finding new opportunities to maximize efficiencies."
Tanya graduated from the University of Massachusetts at Amherst with a B.A. in Communications. She's originally from Long Island (but doesn't have the famous Long Island accent).