Shanghai - A ‘Water for Children' performance art piece created by Saatchi & Saatchi China for Greenpeace, the world-renowned environmental organization, was staged at the Shanghai 2nd Advertising Arts Exhibition on November 17, 2012. Artists used surreal brush strokes to paint water treatment units onto the bodies of children, in equal proportion to their internal organs, as a metaphor for children's bodies having to process waste water from polluted water sources in some areas of China.
Wang Xiaojun, Chief Media Officer of Greenpeace said: "It is no doubt that drinking no water at all would be fatal to people. But the terrible thing is that some water can threaten human health. The rivers and lakes in China are polluted by industrial, agricultural and living wastes, and growing children are even more vulnerable. Only by protecting them can our future be guaranteed."
Greenpeace is a global environmental organization dedicated to promoting the protection of the earth's environment and world peace through active action. It has offices in more than 40 countries and regions around the world, and more than 3 million supporters. This project with Saatchi & Saatchi is aimed at directing the public's attention to water pollution, and provoking discussion through such events in order to bring some positive changes.
Fan Ng, Executive Creative Director of Saatchi & Saatchi Shanghai commented: "We have used performance arts that are visually effective to show the huge threat that polluted water poses to young people, and we hope to raise the public awareness of the problem of water pollution. In the future, Saatchi & Saatchi Shanghai will continue to support public interest causes and organizations, in the hope that we can contribute to environmental protection through highly creative works."
Guillermo Vega, multi-award winning CCO of Saatchi & Saatchi London, is a man in a hurry. His career includes setting up and growing W+K Sao Paulo from 3 to 100 employees in 4 years. He talks about learning to be patient, the Super London way.
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Launched in 2012, Team One’s The Legacy Lab™ is a thought-leadership platform exploring the dynamics of long-term brand building in a short-term world. The Legacy Lab has researched influential brands including The Bluebird Cafe, It Gets Better Project, Girls Who Code, The Ritz-Carlton Hotel Company, The Championships, Wimbledon and Taylor Guitars among others, and publishes many of its learnings online.…
Saatchi & Saatchi London has hired Guillermo Vega, the former ECD of 72andSunny New York, as its Chief Creative Officer. Joining on October 1, Vega will lead the agency’s creative department and build on its existing creative success. His appointment completes the Saatchi & Saatchi London management team, alongside Sam Hawkey (Chief Operating Officer), Richard Huntington (Chief Strategy Officer) and…
Cannes Lions 2018 saw Saatchi & Saatchi offices around the network pick up a total of 17 awards. The wins were split across Saatchi & Saatchi New York, Saatchi & Saatchi LA, Saatchi & Saatchi New Zealand, Saatchi & Saatchi Germany and F/Nazca Saatchi & Saatchi Brazil. Winning clients were Tide, National Down Syndrome Society, Toyota, Elanco, Sadia and the…
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Today Saatchi & Saatchi announces taking the pledge, and joining Free the Bid as a global network.
Publicis One Croatia today announces the appointment of three award-winning creative talents to Saatchi & Saatchi, promoting growth and creative excellence goals in Croatia and throughout the Adriatic. The three new appointments, who have extensive creative experience, will spearhead a re-energizing process of the agency in Croatia. Appointed are Ivan Tanić, who joins as Creative Director, Nebojša Cvetković as Art…
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Kraft Heinz China recently appointed Saatchi & Saatchi Shanghai as their lead creative agency in China for all Kraft Heinz brand categories. Saatchi & Saatchi Shanghai won this business after a fierce multi-way pitch against other agencies over the past months. Saatchi & Saatchi Shanghai will lead creative services for all brands under the Kraft Heinz China umbrella. This covers…
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Saatchi & Saatchi London have been named ‘The Best and Bravest Agency on the Planet’ by Contagious Magazine after topping their 2018 Contagious Pioneers agency rankings. The list recognises the top ten agencies round the world who consistently set the standard for creativity, innovation and excellence in marketing. The Contagious Pioneers list is based on an analysis of the Contagious I/O intelligence…
