Chicago - Saatchi & Saatchi X and Procter & Gamble won four prestigious honors at the 2012 Shopper Marketing Effie Awards celebration on April 17 in Chicago. Given in recognition of outstanding results in meeting overall campaign objectives, an Effie Award is the highest recognition given to an agency by peers in the marketing industry. Saatchi & Saatchi X and…
Milan - Saatchi & Saatchi Italy has confirmed its supremacy by once again topping the awards ranking in the Cyber/Digital category at the 27th edition of the Italian Art Directors Club.Two golds, two silvers and three bronzes, together with two shortlists, are the result of the commitment and talent of the Saatchi & Saatchi team in this now indispensable and…
Buenos Aires - A group of more than 60 executives from various disciplines visited Saatchi & Saatchi's Argentine agency as part of the Executive MBA program at the New York Stern School of Business.Throughout the morning, representatives from companies such as Oracle, HSBC, Calvin Klein, Santander Bank, Reuters, NBC, Pfizer, Citigroup, and Johnson & Johnson, among others, toured the agency…
ASB Press Release ASB today announced it has appointed Saatchi & Saatchi as its advertising agency, effective 1 July 2012.Roger Beaumont, ASB's Executive General Manager, Marketing & Online confirmed that the Bank had opted for a change of direction with a new agency after two years with incumbent Droga5."ASB has grown significantly in terms of market share and size and…
Singapore - Saatchi & Saatchi Singapore has bolstered its regional planning department with the appointment of Kathryn Jenkins as Regional Planning Director for P&G brands.Making the announcement, Paul Roebuck, CEO Singapore and Malaysia of Saatchi & Saatchi, said that Kathryn's deep understanding of local cultures and insights that comes from having worked and lived in the region for the past…
Sydney - Top Kiwi creative duo Plankton (Iain Nealie and Tara McKenty), formerly of Whybin/TBWA in Auckland, have swum the ditch to become the latest in a series of new creatives to join Damon Stapleton and Michael Rebelo's expanding Sydney team.Plankton ("we're tiny, but our ambitions are huge") established an international following in 2010 after they issued an IPO (‘Initial…
New York - Mary Baglivo, CEO & Chair of the Americas at Saatchi & Saatchi, recently sat down with Saatchi & Saatchi New York's EVP Deputy Director of Production Sheldon Levy to discuss the agency's diversity and inclusion initiatives at the 4As (American Association of Advertising Agencies) Transformation conference in Los Angeles. The panel was moderated by Ola Mobolade, Managing…
Amsterdam - After a creative and strategic pitch between three agencies Secretary Plus, part of USG People, chose Saatchi & Saatchi | Leo Burnett The Netherlands as their lead agency.Saatchi & Saatchi | Leo Burnett's winning work indicates that managers can expect more of assistants from Secretary Plus. Hence the new pay-off "Expect more".Likewise Saatchi & Saatchi | Leo Burnett…
Athens - Adel Saatchi & Saatchi is proud to announce that it has been proclaimed as the award winner of "Corporate Superbrands" 2011-2012 in Greece in the Advertising and Public Relations category.This award is given based on the following criteria:a) brand awareness & reputationb) credibility and long-term consistencyc) corporate responsibility.Adel Saatchi & Saatchi was distinguished from among over 2,000 candidate corporate brands,…
Johannesburg - Saatchi & Saatchi has appointed award winning creative Liam Wielopolski as its new Regional Executive Creative Director for Johannesburg and Africa.Tasked with raising the creative bar at Saatchi & Saatchi and driving the creative agenda across Africa for global clients, Wielopolski says he has always admired Saatchi & Saatchi for being a global ideas shop, and an agency…
Auckland - In an effort to calm the nation facing a shortage that rivals fuel rationing in the 1970s, Sir Graham Henry, a man known for maintaining calm under pressure, has again stepped up to the plate.And his message; "It's a kiwi icon. It's black. And we've run out. But don't freak!"Sanitarium General Manager Pierre van Heerden knew Sir Graham…
Brussels - Samsonite®, the world's leading luggage brand is launching a pan-European campaign today that will showcase their new communications strategy and fresh tagline: Samsonite 'By Your Side'. The new campaign, created by Saatchi & Saatchi Brussels is the first creative output of the Agency's collaboration with Samsonite, following their appointment to the Pan-European account in September 2011.Famous for innovative…
Bratislava - In November 2012 MUW Saatchi & Saatchi will attain the first 20 years of its existence. Moreover, several changes make this year special in the life of the agency. The first of them are brought to life as of 1 April 2012.Our advertising agency introduces a new top management set up. As of April MUW Saatchi & Saatchi…
Amsterdam - After a strategic orientation among three international agencies Rockwool Europe opted for Saatchi & Saatchi | Leo Burnett Amsterdam as lead agency.For Rockwool, Saatchi & Saatchi | Leo Burnett developed a European communication strategy and cross-media campaign consisting of online, mass media, packaging and point-of-sale presentation and activation.In addition to developing the strategy and the creative work, Saatchi…
