Los Angeles - Not content to end a successful year with a few drinks and a pat on the back, Conill is seeking to mark the end of 2012 with something more meaningful. While the old adage that advertising can't cure cancer is true, it can help in the fight - by way of the Conill Holiday Good Jar.
The Good Jar (#GoodJar) collects words of praise, positive feedback and approvals found in internal communications from clients and transforms them into donations to Stand Up To Cancer (SU2C).
The Conill Good Jar has reached more than $9,500 in donations thus far. Visitors to www.Conillgoodjar.com can keep track of the Jar's progress between now and December 22.
Creative Credits:
Executive Creative Director: Ross Ludwig
VP / Creative Director: Rafael Ramirez
Associate Creative Director: Federico Hauri
Copywriter: Ilia Isales
Art Director: Mauricio Mutis
Interactive Art Director: Maddy Kramer
Digital Production: Guillermo Murga
Project Manager: Genie Lara
Account Executives: Viviana Suarez, Rosalind Jimenez