London - A new campaign for T-Mobile's web 'n' walk service breaks today (Friday) and marks T-Mobile's biggest ever above-the-line online spend at more than £3 million. The multimedia integrated campaign including TV, outdoor, experiential and interactive activity depicting web and walk's open internet mobile service as 'setting the internet free' has been developed by a team from the main…
Miami Beach - Oliviero Toscani, creator and photographer of possibly the most controversial advertising campaigns ever made for the Italian brand Benetton and cofounder of Colors magazine, will star at the first Saatchi & Saatchi Clio Hero Show, a new annual program being kicked off this year at the upcoming Clio Festival, May 9-12, 2007 in Miami Beach. "Advertising industry…
Petaling Jaya - Following a six-month review, which involved five agency networks, Asia Pacific Breweries Limited (APB) has appointed Saatchi & Saatchi Malaysia as its advertising agency for Tiger Beer regional communications across Asia in markets such as Singapore, Malaysia, Vietnam, Cambodia, Thailand & China amongst others. The appointment, effective immediately, will also see Saatchi & Saatchi working alongside APB's…
London - A powerful press advertisement to raise awareness of the evil and scale of human trafficking - a form of "modern slavery" - was recently unleashed by Saatchi & Saatchi for London-based charity Anti-Slavery International. It is the world's oldest international human rights charity. The advertisement features the famous 18th Century image of the inhuman conditions on a transatlantic…
Singapore - MSIG (Asia) has appointed Saatchi & Saatchi Singapore as their regional brand communications partner for Hong Kong, Indonesia, Malaysia, Singapore and Thailand. This comes after a rigorous 2-month pitch involving four agencies. "As a new non-life insurance brand entering a low-penetration, competitive market, MSIG needs a great brand vision -- one that's authentic, forward-looking and can be well-depicted…
Frankfurt - Saatchi & Saatchi Frankfurt has won the pitch for the global launch of Emirates Hotels & Resort brand. Our office in Frankfurt has held the Emirates airline account in North and Continental Europe since 2003 and this global win is clear recognition of our agencies continued commitment to, and creative accomplishments for, the brand. The winning idea, "Surround…
London - Under the leadership of Chairman and CEO, Lee Daley, Saatchi & Saatchi has undergone a reinvention in the last two years. Daley said: "At the end of 2004 we laid out a blueprint for change for the company. Over a period of 18 months we collapsed a three year plan into a dramatic period of invention and redesign.…
Cannes - Tom Eslinger, Worldwide Creative Director - Interactive & Emerging Media, Saatchi & Saatchi Auckland, New Zealand, will chair this year's Cyber Lions jury - one of Cannes fastest growing entry sections. "Tom is an expert at interactive communication and embraces new media wholeheartedly. Having judged previously in Cannes, he's also seen first hand the creative evolution of this…
Auskland - An advertising agency's success depends on two factors: making a valuable creative contribution to its clients' businesses and managing to turn a profit along the way. On both counts Saatchi & Saatchi New Zealand had a monster year in 2006 and it can now claim another accolade: the NBR Advertising Agency of the Year award. The agency's year…
Sydney - Saatchi & Saatchi Australia has won Sony's electronic business in Australia without a pitch. The agency will work on brands including Bravia, Walkman, Cyber-shot, Handycam and product launches. It is a fantastic coup for our agency since the Sony account had been held by incumbent FNL Communications for more than a decade. Tim Rich, group manager of corporate…
Wendy's evolving advertising agency roster to build on business momentum. DUBLIN, Ohio Wendy's International, Inc. (NYSE: WEN) announced it is evolving its advertising agency roster to build on the positive sales and marketing momentum the Company is experiencing. The following U.S. agency assignments are now effective: Saatchi & Saatchi, New York, as lead agency of record kirshenbaum bond + partners,…
Saatchi & Saatchi scooped three gold awards and a bronze for Carlsberg Lions, two silver awards for NSPCC Fun Run and a further silver for NSPCC Caravan at the British Television Advertising Awards last night (Wednesday 7 March 2007). "We're thrilled to have our work recognised by our peers and it's great to be producing work that has been hugely…
New York, New York - March 5, 2007 -- Advertising Women of New York (AWNY) will honor Mary Baglivo, Chief Executive Officer - New York and Worldwide Marketing Director at Saatchi & Saatchi, with its "Advertising Woman of the Year" award. The honor recognizes a woman who has contributed the most to the field of advertising during the past year,…
Bob Isherwood, worldwide creative director, Saatchi & Saatchi, has been selected by the international Clio Awards to receive its distinguished Lifetime Achievement Award for 2007. The seventh annual award, in recognition of outstanding and ongoing contribution by an individual who is leading the industry forward, will be presented on May 10 during the 48th annual Clio Festival in Miami's South…