New York - New York state Governor Eliot Spitzer has announced plans to improve and expand the "I Love New York" tourism campaign to help foster economic development throughout the state. "A well-conceived and fully supported tourism campaign is an investment that will pay dividends for years to come," said Governor Spitzer. "On the 30th anniversary of the iconic 'I…
New York - Miller Brewing Company has announced the appointment of Saatchi & Saatchi New York its creative agency of record for Miller High Life following a competitive pitch. "Saatchi is a terrific agency and we know they will be great stewards of our most timeless brand, Miller High Life," said Randy Ransom, Miller's Chief Marketing Officer. "They have consistently…
Buenos Aires - Del Campo Nazca Saatchi & Saatchi have been awarded one of Argentina's most prestigious creative honours, receiving 'El Lápiz de Platino' for their "Heroes" TV spot for CTI Móvil. At the same event, held at the Hilton Hotel in Buenos Aires' fashionable Puerto Madero district, the agency was also voted 'Best Agency of the Year'. 'Heroes' which…
London - Team Saatchi has won the Linda McCartney Foods account after a three-way pitch. The advertising campaign will build the Linda McCartney Foods brand and recruit new category consumers with new positioning focusing on the quality and flavour of the food. The advertising will run in late Summer 2007. Matthew Robinson, director, Team Saatchi, said: “This is the first…
Miami - So, here's Bob Isherwood at the Clio gala dinner in Miami last week, where he received the Clio Lifetime Achievement Award. It wasn't so much a gala dinner as a circus of surprises with food. Any guest who knew Bob might have expected the unexpected, but who would have guessed that the Ritz Carlton ballroom would be transformed…
New York - Saatchi & Saatchi Worldwide was awarded "Agency Network of the Year" at the 48th International Clio Awards, winning a total of 52 statues. Saatchi & Saatchi New York won the prestigious Grand Clio award for print and was named "Agency of the Year." "The challenge to the various Clio Juries is to recognize the best ideas executed to…
Sydney - It's official! Campaign Brief has voted Saatchi & Saatchi Australia the hottest agency in Australasia. With nearly 500 points ahead of rivals Colenso BBDO Auckland, NZ; Saatchi & Saatchi Australia's dominance placed them at number 1 throughout the region, throughout Australia, and number 1 in its home base city of Sydney. Also taking honors was Nobby (David Nobay,…
Torrance, CA - The recent launch of the 2007 Tundra marked a pivotal step in establishing Toyota as a legitimate contender in the U.S. full-size truck market. To celebrate this milestone in Toyota's history, and to educate the dealer body about the future customers entering their dealerships, Saatchi & Saatchi LA came up with the idea of the "Working America"…
Warsaw - The year of awards has just started for Saatchi & Saatchi Poland - at the KTR Festival 2007 the agency took 9 awards, making it?the most awarded agency in Poland. The agency was also the big winner of the festival a year ago. Saatchi & Saatchi took 3 Golden Awards, 1 Silver and 5 Bronze Awards. KTR Festival…
Miami - Conill has won the American Association of Advertising Agencies' 2007 O'Toole Multicultural Award. The honor was presented to Conill EVP, Managing Director Cynthia McFarlane during the 89th annual AAAA management conference, held in Naples Florida on Friday, April 20. The O'Toole Multicultural Award honors creative excellence for a body of work targeted to a multicultural consumer audience. The…
Athens - Adel Saatchi & Saatchi Greece won one gold, two silver and one bronze Award, plus one Honour at the International ASTRID AWARDS 2007, held in New York. The GOLD was awarded to the "God Save The Queen" Campaign for Hair Majesty beauty electric appliances. One SILVER went to the "Landscapes" Campaign for Noynoy Yotopia Yogurts (Friesland Hellas) while the other went to…
Los Angeles - The Warner Bros. Television Group, The CW Network and Toyota Motor Sales (TMS), U.S.A., Inc. are joining forces on a five-week integrated marketing and promotional campaign in support of the hit series "Smallville" (airing Thursdays at 8:00 p.m. ET/PT on The CW), featuring the Toyota Yaris, it was announced today by Lisa Gregorian, Executive Vice President, Worldwide…
San Juan - Badillo Nazca Saatchi & Saatchi, Puerto Rico’s leading advertising agency was named Agency of the Year for the second consecutive year at the Cúspide 2007 Awards, sponsored by the Puerto Rico Advertising Agency Association. The agency raked in a total of 21 awards including 2 Grand Prix, 4 Gold, 7 Silver and 8 Bronze, more than twice…
Shanghai - Saatchi & Saatchi X, the premier Shopper Marketing agency has officially launched its innovative services in China to provide shopper marketing leadership and insights; environmental design; store-centric promotions; and product innovation to retail operations and brands. With its worldwide pioneering background in shopper marketing, Saatchi & Saatchi X is renowned for providing professional, innovative and creative solutions to…