Torrance CA - *ollywood, *arry *oudini and *otels across the country are all in search of new names as h abandons its traditional place in society and moves to a better, more forward thinking place the rear badging of Lexus hybrid vehicles. In a new campaign from Lexus, through the Saatchi & Saatchi Network's Team One unit, the eighth letter of…
Cincinnati, OH - Today, Tide aired an advertisement for the #1 instant stain remover, Tide to Go, during Super Bowl XLII, marking the detergent category leader's first foray into the Super Bowl and the first time for a Procter & Gamble brand since 2004. Tide to Go's 30-second spot, created by Saatchi & Saatchi of New York, provided a humorous look at…
Paris - Publicis Groupe today announced the acquisition of leading sustainability consultancy Act Now Productions, based in San Francisco. Act Now is a pioneering sustainability consultancy led by Adam Werbach, one of the leaders in environmentalism and sustainability in the United States. Werbach -- the youngest-ever president of the Sierra Club, who also currently serves on the International Board of…
Los Angeles - Following an extensive, three-month nationwide search for a new advertising and marketing agency, Bombardier Flexjet - the fractional business jet ownership program of Bombardier Aerospace - has selected Team One of Los Angeles, Calif. to create a new marketing flight plan for the company. The award-winning agency, a division of Saatchi & Saatchi worldwide, has extensive experience elevating…
London - Saatchi & Saatchi has hired Charity Charity as global creative director on Head & Shoulders. Charity joins from EuroRSCG where she was global creative director responsible for Dettol, Finish, Mortein and Veet brands for Reckitt Benckiser. She joined EuroRSCG in February 2007. Prior to EuroRSCG Charity was executive worldwide creative director at JWT for seven years. During her…
New York - Bob Isherwood, Worldwide Creative Director of Saatchi & Saatchi, today announces the contenders to win the fifth Saatchi & Saatchi Award For World Changing Ideas. Held biennially, this global competition was established by Saatchi & Saatchi to spotlight, celebrate and promote ideas that have the potential to change the world of the individual, of groups of people with…
Saatchi & Saatchi Slovenia has announced Boštjan Prijanovic’s return the Saatchi & Saatchi Network as their new Managing Director. This is an important step towards achieving the agency's plans for 2008 in terms of staffing, organization and development. Boštjan is an established member of the advertising community in Slovenia and in the wider Adriatic region. He started his career 13…
Singapore - Saatchi & Saatchi Singapore has announced the appointment of Nathan Hackstock as Digital Creative Director and Simon Lazenby as Digital Business Director, as part of its mission to become the most hot-wired creative company on the planet. They have been looking for some time for a world class digital thought leadership team that can be the change agents…
New York - The names of the judges for the 5th biennial Saatchi & Saatchi Award for World Changing Ideas were announced today. Bob Isherwood, Saatchi & Saatchi's Worldwide Creative Director and convenor of the Award said, "We're honoured to have such brilliant people judging our Award. They are all world changers in their own way. We're extremely grateful to…
Athens - During this year's Advertising Ermis Awards 2007, in Athens, Greece, Adel Saatchi & Saatchi came away with 8 awards: 2 gold, 2 silver, 3 bronze, as well as the Grand Ermis for the top outdoor campaign in Greece. This year was especially pleasing as the agency didn't just win in the more traditional Print or TV categories, but…
Turku - Consumer electronics manufacturers and retailers will have missed out on £600m in 2007 alone because they are failing to connect with women, according to the 'Lady Geek' survey from Saatchi & Saatchi. Belinda Parmar, planning director at Saatchi & Saatchi London and author of the report, says: 'There's a real opportunity here for brands and retailers in…
Melbourne - In Melbourne, Australia last week, our Worldwide Creative Director, Bob Isherwood picked up a very special award. He returned to his alma mater RMIT to receive an honorary doctorate. There's only one recipient of this particular honour each year, but Bob became a Doctor alongside 5,350 graduating students and a further 127 PhD students collecting their PhDs. The…
Frankfurt - Following a significant preparation phase, Saatchi & Saatchi Germany has announced that Holger Lutz will move to the position of Chairman, while Michael Samak will form a new CEO/CCO partnership together with Burkhart von Scheven. This will perfectly align the creative agency to implement its Lovemarks philosophy for its clients, and into the German market, in the best…
Singapore - Saatchi & Saatchi Singapore has been named Agency of the Year 2007 by Marketing Magazine, one of Asia's leading industry magazines. The Agency of the Year award is based on performance across key disciplines such as creative, direct marketing and digital. Agencies are assessed by 11,958 senior clients and industry professionals across the region. After only ranking in…