'Go Fun Yourself'

Toyota’s ‘Go Fun Yourself’ campaign for the new generation Aygo, teams up with online pranksters, comedians, improv actors and YouTube stars to co-create a platform of fun.

Comprising a series of prankster style videos and social media from each market aimed to reach out to a younger audience, the campaign intends to emphasise Aygo’s image as the playful, dynamic car of choice suited to those that don’t take themselves seriously.


Tide: Bradshaw Stain

Work

During Super Bowl 51, the world saw a BBQ sauce stain on Terry Bradshaw's shirt. It felt like live TV, but it was really the first part of an elaborate advertising program. Tens of thousands immediately took to social media to participate in the

'The Heart'

Work

Like the heart of an Olympian, Visa is always performing. Our system never stops, and works whenever and wherever it’s needed. We are the beating heart of payments and proud sponsors of the Rio 2016 Olympic Games.

'Hagglers'

Work

In one of the films the haggler is negotiating with a man's girlfriend for a lengthy camping trip with buddies.

'Fairest Night of All'

Work

Andes set up a casting call for good-looking guys at 10pm one Saturday night. Footage of the casting is interspersed with clips of remaining guys having more fun that ever in a nightclub.

'Clever Kash'

Work

Saatchi & Saatchi New Zealand created a 'cashless money box' that teaches children how to save money in a cashless society.