Tom Eslinger at The Open Mobile Summit

Saatchi & Saatchi's Worldwide Director of Digital and Social makes some mobile magic at May event in London.

London - Tom Eslinger, our Worldwide Director of Digital and Social, will speak at The Open Mobile Summit (19th – 20th May, London), taking part in a discussion about how social can help brands become more efficient and devise better marketing strategies for customer engagement.  The two-day event maps the emerging trends in the converging mobile, media and Internet ecosystem. It brings together C level executives worldwide, to engage in a dialogue to devise new business rules and opportunities for the post mobile era. 

Tom works across Saatchi & Saatchi's worldwide digital capability and is based in NYC. He has both a worldwide focus across network clients for integrated creative, strategy and operations and specifically on NYC-based clients. He concentrates on the creative growth of Saatchi & Saatchi's integrated and digital talent, adding talent and capabilities and forging worldwide partnerships with best-in-breed creative partners. He has recently released a book called Mobile Magic: The Saatchi & Saatchi Guide to Marketing and Design, which will serve as an inspiration for his session at The Open Mobile Summit. 

Tom Eslinger commented:  “As Saatchi & Saatchi’s Worldwide digital creative director, I can tell you that mobile is at the top of every brand’s head.  While mobile marketing has been around for over a decade, we are still in the early phase, constantly evangelising the use of mobile in our marketing efforts, figuring out how to create really intimate, personal work that reaches people, and always interrogating the work to determine which ideas are truly great and truly mobile.” 

Ina Vaduvescu, Open Mobile Summit project director said: “Mobile advertising is at the forefront of all of the major brands’ strategy. Consequently, we make sure we bring together successful creatives such as Tom to talk about the latest innovation in this space and present meaningful case studies that the audience can learn from.” 

The full agenda and speaker line-up has just been announced on the website: 

Twitter Hashtag:  #OMSEU

FORBES magazine names Legacy in the Making by Mark Miller and Lucas Conley (McGraw-Hill) as one of the “Top 10 Business Books for 2018


Launched in 2012, Team One’s The Legacy Lab™ is a thought-leadership platform exploring the dynamics of long-term brand building in a short-term world. The Legacy Lab has researched influential brands including The Bluebird Cafe, It Gets Better Project, Girls Who Code, The Ritz-Carlton Hotel Company, The Championships, Wimbledon and Taylor Guitars among others, and publishes many of its learnings online.…

Guillermo Vega joins Saatchi & Saatchi London as Chief Creative Officer


Saatchi & Saatchi London has hired Guillermo Vega, the former ECD of 72andSunny New York, as its Chief Creative Officer. Joining on October 1, Vega will lead the agency’s creative department and build on its existing creative success. His appointment completes the Saatchi & Saatchi London management team, alongside Sam Hawkey (Chief Operating Officer), Richard Huntington (Chief Strategy Officer) and…

Saatchi & Saatchi win 17 awards at Cannes 2018


Cannes Lions 2018 saw Saatchi & Saatchi offices around the network pick up a total of 17 awards. The wins were split across Saatchi & Saatchi New York, Saatchi & Saatchi LA, Saatchi & Saatchi New Zealand, Saatchi & Saatchi Germany and F/Nazca Saatchi & Saatchi Brazil. Winning clients were Tide, National Down Syndrome Society, Toyota, Elanco, Sadia and the…

Saatchi & Saatchi Croatia Re-energizes With New Creative Appointments


Publicis One Croatia today announces the appointment of three award-winning creative talents to Saatchi & Saatchi, promoting growth and creative excellence goals in Croatia and throughout the Adriatic. The three new appointments, who have extensive creative experience, will spearhead a re-energizing process of the agency in Croatia. Appointed are Ivan Tanić, who joins as Creative Director, Nebojša Cvetković as Art…

Saatchi & Saatchi New Zealand wins global Tourism Fiji account


Saatchi & Saatchi New Zealand has been appointed as Tourism Fiji’s global brand agency of record, following a selection process and creative pitch that began in mid 2017. Saatchi & Saatchi will lead the creation of a revitalised brand platform and global campaign to attract visitors to Fiji from all over the world, focusing on key markets – Australia, New…

Saatchi & Saatchi Shanghai wins Kraft Heinz China’s Creative Business


Kraft Heinz China recently appointed Saatchi & Saatchi Shanghai as their lead creative agency in China for all Kraft Heinz brand categories. Saatchi & Saatchi Shanghai won this business after a fierce multi-way pitch against other agencies over the past months. Saatchi & Saatchi Shanghai will lead creative services for all brands under the Kraft Heinz China umbrella. This covers…

Saatchi & Saatchi London named 'The Best and Bravest Agency on the Planet' by Contagious Magazine


Saatchi & Saatchi London have been named ‘The Best and Bravest Agency on the Planet’ by Contagious Magazine after topping their 2018 Contagious Pioneers agency rankings. The list recognises the top ten agencies round the world who consistently set the standard for creativity, innovation and excellence in marketing. The Contagious Pioneers list is based on an analysis of the Contagious I/O intelligence…