London - Saatchi &
Saatchi Oslo’s ‘Try My Hybrid’ campaign picked up a collection of awards at the
2014 Eurobest awards in Helsinki (1-3 December) including a Gold in Interactive
(Innovative Use of Social or Community).
The campaign also won Silvers in the Interactive ‘Integrated Multi-Platform
Campaign’ category, in Promo & Activation for ‘Use of Social in
a Promotional Campaign’, in Direct ‘Use of Social in a Direct Marketing Campaign’, as
well as Product & Service (Cars & Automotive Services),
adding up to an impressive total tally of 5 awards.
Also in the Direct category, Saatchi & Saatchi Stockholm won a Bronze in Use of Direct Marketing (Flat Mailing) for their ‘Virus Outbreak’ campaign for the Elmsta 3000 Horror Fest. ‘Chronicles of Threats’, a groundbreaking campaign for OSCE Representative on Freedom of the Media conceived by Saatchi & Saatchi Belgrade was awarded Silver in Media (Use of Print in a Media Campaign), and a Bronze in the Public Awareness category.
Saatchi & Saatchi Dusseldorf’s heart-warming Vorwerk International spot ‘Vacuum Love’ for the Kobold VR200 Robot Vacuum Cleaner won Silver in Branded Content and Entertainment. Saatchi & Saatchi Milan won Bronze in Film (Public Service Messages & Charities) for the World Down Syndrome Day ‘Dear Future Mom’ campaign for Coordown Onlus. Saatchi & Saatchi Ukraine took a Bronze in Design (Self Promotion) for ‘Photo Magic’, a campaign for the Andriy Lobov Studio.
Baumann Ber Rivnay Saatchi & Saatchi Israel won Bronze in PR (Public Affairs & Lobbying) for their ‘We Don’t Want You Here’ campaign for The Parents Circle Families Forum.
John Pallant, Saatchi & Saatchi Regional Creative Director EMEA commented: “I am pleased with all our awards of course. But it is particularly satisfying to see so many for one of our biggest clients, Toyota, and one of my favourite ideas from EMEA this year. And am hopeful that this is the first of many others for one of our newest clients, Vorwerk.”
View the full list of Eurobest winners here: http://www.eurobest.com/winners/2014/