Saatchi & Saatchi Beijing Welcomes Oliver Xu

Saatchi & Saatchi appoints Oliver Xu as Group Managing Director, overseeing the Network's Beijing operations

Beijing - Oliver Xu joins Saatchi & Saatchi Beijing as Group Managing Director, and will oversee the agency’s business operations in Beijing and report directly to Michael Lee, CEO of Saatchi & Saatchi Greater China.

Xu has over 20 years of advertising experience, having previously worked with Ogilvy, TBWA, JWT and BBDO. His knowledge of diverse market sectors, from FMCG, Automotive,  Telecommunication to Finance, has geared him to work with industry leaders such as Nestle, Yili, Mars, COFCO, Mercedes-Benz, Shell, China Unicom, Nokia,  Lenovo, HP, Epson and Tsingtao Beer, etc. Before joining Saatchi & Saatchi, Xu was Managing Director of JWT Beijing and most recently Managing Director of BBDO Beijing.

Oliver has solid agency management experience with a successful track record. His appointment to this role is fantastic news for us and our clients in Beijing. We believe he will guide the agency to great heights,” says Michael Lee.

“Saatchi & Saatchi has always been a company with a strong attraction to me for its mystique,” says Xu. “The agency in Beijing has great potential for development. I look forward to a new and successful chapter with them.”



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