Frankfurt - Following a significant preparation phase, Saatchi & Saatchi Germany has announced that Holger Lutz will move to the position of Chairman, while Michael Samak will form a new CEO/CCO partnership together with Burkhart von Scheven.
This will perfectly align the creative agency to implement its Lovemarks philosophy for its clients, and into the German market, in the best manner.
Lutz's responsibilities will continue to focus on setting the right course for new business acquisition, as well as expanding the various business segments within the agency.
With their re-structured Management Team and the backing of the Saatchi & Saatchi crew, Samak and von Scheven will look to turn the agency itself into the No. 1 Lovemark for its own employees. As Samak comments, "We have one clearly defined focus: the pleasure our people feel when coming to the agency in the morning and developing great ideas. We all have a lot to look forward to."
These management changes will be implemented on 1st January 2008.