EE’s New Campaign Is An Online Course For Phone Safety

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A new campaign, creative concept has been developed by EE’s advertising agency Saatchi & Saatchi to support a new online course for the mobile provider. The course, called PhoneSmart, is a free-to-access online course aimed at 10–13-year-olds getting their first phone, and is designed to educated them on how to stay safe and be kind online. The EE PhoneSmart digital learning…

How BT's 'Hope United' Campaign Will Celebrate British Black History

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Ahead of the Uefa Euro 2020 Finals in the summer, British’s largest communications organization BT released a campaign to address the bigotry, racism and hatred that footballers faced through online channels—Hope United.   Led by Saatchi & Saatchi, the campaign involved some of the U.K.’s biggest names in the world of football coming together to tell their stories as a…

Saatchi & Saatchi hires Chris Kay as CEO

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Saatchi & Saatchi London has appointed Chris Kay, global partner and Asia Pacific CEO at 72andSunny, as its chief executive. As CEO, Kay will report to Magnus Djaba, global president of Saatchi & Saatchi and CEO of Publicis Groupe UK’s creative practice. The appointment reunites Kay and Djaba, who previously worked together at Fallon in the mid-noughties. Chairman and chief strategy…