Toyota AYGO 'X Marks the Spot' (Integrated)

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As part of its ‘Go Fun Yourself’ campaign for Toyota AYGO, ‘X Marks the Spot’ features four musical comedians ‘pranking’ passers-by, as they walk over a giant version of the X shape (that appears on the front of the all new AYGO) that was laid on the

Saatchi & Saatchi London ranked 2nd most creatively awarded UK agency in 2018 Gunn Report

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In the 2018 Gunn Report, the annual list of the world’s best creative ideas and agencies  based on creative awards, Saatchi & Saatchi London has been listed as the 2nd most creatively awarded UK agency, and the 15th most awarded in the world. The newly formatted report, the Gunn 100, tracks the performance of campaigns, brands and agencies in more…

Saatchi & Saatchi London named 'The Best and Bravest Agency on the Planet' by Contagious Magazine

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Saatchi & Saatchi London have been named ‘The Best and Bravest Agency on the Planet’ by Contagious Magazine after topping their 2018 Contagious Pioneers agency rankings. The list recognises the top ten agencies round the world who consistently set the standard for creativity, innovation and excellence in marketing. The Contagious Pioneers list is based on an analysis of the Contagious I/O intelligence…

Expedia consolidates global account with Saatchi & Saatchi

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Expedia®, one of the world’s largest full-service travel sites, has awarded Saatchi & Saatchi their global creative account after consolidating all worldwide comms into the network. Jointly managed through Saatchi & Saatchi’s headquarters in London and Saatchi & Saatchi’s Team One office in Los Angeles, the agency will now create all brand advertising campaigns inclusive of TV, Digital Video and…

"Saatchi & Saatchi work for Direct Line honoured in Campaign's Annual Brand Story of the Year"

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Direct Line was named 2017 Brand Story of the Year in Campaign’s Annual issue, in recognition of the company’s desire to change the nature of the insurance industry, using technological innovation to future-proof the business of insurance. Campaigns like “Fleetlights,” “The Smart Crossing” and the “Shotgun” app were praised alongside our TV campaign featuring Harvey Keitel as fixer “Winston Wolf.”…

“Saatchi & Saatchi wins ‘Best of the Best’ Digital Campaign at Campaign Big Awards”

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Saatchi & Saatchi London won the ‘Best of the Best’ award in the Digital category at last night’s Campaign Big awards. The coveted award was won for “Magenta Unleashed”, a campaign which launched in April this year for Deutsche Telekom. At the heart of the campaign was a revolutionary smartphone app, The Lenz App, which harnessed the iconic Deutsche Telekom colour to create a new medium for…

Saatchi & Saatchi London wins three Gold Awards at the 2017 LIA Awards

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Saatchi & Saatchi London celebrated winning three gold awards at last night’s prestigious LIA awards in London. All three golds were awarded for the “Magenta” campaign for Deutsche Telekom in the categories of Non-Traditional: Utilities, The New: Augmented Reality and The New: Media Innovation. The ‘Magenta’ campaign was brought to life through a smartphone app, The Lenz App, and harnessed the iconic Deutsche Telekom colour…