Singapore - Saatchi & Saatchi Singapore has announced the appointment of Nathan Hackstock as Digital Creative Director and Simon Lazenby as Digital Business Director, as part of its mission to become the most hot-wired creative company on the planet.
They have been looking for some time for a world class digital thought leadership team that can be the change agents their creative culture is yearning for. Both Nathan and Simon represent that.
Nathan was most recently the Digital ECD at Clemenger BBDO Sydney. Prior to that he was one of the leaders responsible for setting up Tequila of TBWA/Chiat/Day LA's digital offering, and before that worked with our Saatchi & Saatchi office in LA to structure and plan for Toyota's entry into the digital space.
Simon joins the Singapore team with ten years online experience across the UK, North America and Asia Pacific. He recently moved from Australia where he previously worked as Head of Digital for M&C Saatchi leading a large team of interactive marketers.
CEO Michael Rebelo commented, "We are not setting up silo digital organisation at Saatchi & Saatchi Singapore. Nathan will be teaming up with our creative leaders - Richard, Andrew and John, to ensure that technology is driving our creative solutions at every turn with inspiration and innovation.
"Simon will work across our entire client base to make sure that from a communications planning perspective our clients have the right digital thinking in their strategy, implemented with precision and measurement."