Saatchi & Saatchi

Itasca, IL - FocusDriven, advocates for Cell-Free Driving, and Team One USA, a full-service marketing communications agency based in Los Angeles, have launched a national anti-distracted driving campaign, in time for National Distracted Driving Awareness Month, held annually in April. The advertisements consist of compelling visuals of candlelight memorials with shortened text phrases and emoticons, including "OMG," ":-)" and "LOL".…

Frankfurt - Everything was fine until the 22nd March 2013, when the drought disaster hit more than 45 million online farmers around the world who opened their accounts on Farmerama. The fields are dry, the grass is brown, the animals' tongues are hanging out for lack of water, and every farm is a catastrophe. Everything that was carefully planted and…

Milan - Today, 21 March is World Down Syndrome Day and the new project launched by Saatchi & Saatchi and CoorDown 10 days ago entitled #DammiPiùVoce (Turn up my voice), has been a huge success with more than 40 celebrities answering the call and donating their voice. As of this morning 40 celebrity videos have been donated. Amongst them Sharon…

Sydney - Saatchi & Saatchi Sydney reveals the extreme lengths CAPI go to find the best ingredients for their 100% natural sparkling soft drinks. From Borneo to the Andes, no origin is too far-flung or hostile - which inspired Saatchi & Saatchi's "Hard to make. Easy to drink." campaign. Directed by Steve Ayson, Saatchi & Saatchi set off on a…

Bucharest - Saatchi & Saatchi X, a member of the Centrade Saatchi & Saatchi group, organized a series of 10 workshops for BASF as part of the Agroconnect project. Following popular wisdom which says that a good farmer starts preparing the field for the summer crop in the winter, over 2,000 Romanians participated in the Agroconnect events series. If during…

Manila - Iconic American motorcycle brand Harley-Davidson is finally in the Philippines. The first official dealership recently opened, and Ace Saatchi & Saatchi was tasked to conceptualize the launch activities, as well as implement them. On 25 February, when the Philippines celebrated the 27th anniversary of the EDSA Revolution - the day the Filipino People came together in a peaceful…

Milan - Today, Monday, March 11th,  ten days before the World Down Syndrome Day - March 21st - Saatchi & Saatchi and CoorDown are launching an ambitious online awareness and fundraising campaign, entitled #DammiPiùVoce (Turn up my voice). After the success of the "Integration Day" campaign, which won 7 Gold Lions and one Bronze Lion at the 2012 Cannes International…

London - The legendary Saatchi & Saatchi New Directors' Showcase (NDS) has become one of the genuine highlights of the Cannes Lions International Festival of Creativity, and the 2013 edition will mark the 23rd year of this unique event.  The NDS features the very best new directing talent, identified through our global network of agencies around the world, and through…

New York, NY - Claudine Cheever, Saatchi & Saatchi New York's Chief Strategy Officer, recently gave an interview to HSM's World of Business Ideas (WOBI). HSM's WOBI is one of the premier sources for strategic business thinking, and the interview with Cheever touched on a number of important components of good communications strategy. The interview took place at Saatchi &…

Auckland - Saatchi & Saatchi New Zealand has just released a new campaign for ASB Bank.  Its goal?  To encourage New Zealanders to acknowledge and celebrate their successes - because success breeds success. The campaign territory was the result of research conducted by ASB highlighting that New Zealanders are painfully reluctant to celebrate.  They're so humble that when asked how…