Richard is chief strategy officer of Saatchi & Saatchi. A planner by trade he has spent the last 30years at three of the most iconic British agencies of all time AMV, HHCL and Saatchi & Saatchi.
Though responsible for the agency’s overall strategic output, he specialises in brand strategy for complex organisations with multiple stakeholders and large employee bases from BT and HSBC to Direct Line.
Richard is an opinion former and commentator on brands, strategy and advertising through adliterate (his website and twitter feed) live performances and columns for trade and national press. He is also a board member of LIFT, London’s most iconoclastic performing arts festival.