Cape Town - Saatchi
& Saatchi Synergize won Gold, Silver and Bronze at the recent 2015
Bookmarks awards. The
digital search marketing specialist agency scooped a Silver Pixel for Search
Marketing on the Chas Everitt website, as well as a bronze award for the Chas
Everitt website and was also nominated for Best Agency, a noteworthy
achievement for an agency that is just over a year old.
Account Director, Estelle Visser won the
results driven Client Service Gold Award, judged predominantly on meeting
objectives and receiving affirmative feedback from clients.
Saatchi & Saatchi Synergize CEO, Shaune Jordaan, says that he is very proud
of Visser who excelled in this, applying a professional execution of all tasks
and driving a positive work environment across her client portfolio within her
team.
With regard to the Silver Search Marketing
Award, Jordaan says that these are judged mainly on results and ROI. “These
results are then judged according to previous performance, acknowledging
potential growth and SERP, ad ranking and consistency.”
Chas Everitt is an independent property
agency, and one of South Africa’s leading estate agencies in South
Africa. Jordaan is particularly proud of the Bronze award for the Chas
Everitt website as judging criteria covered concept, design, as well as
innovative use of technology, ROI and strategic delivery and audience
engagement. “Chas Everitt’s Organic Search Traffic has been experiencing
an upward growth curve as the result of our efforts,” he says.
He continues: “The brief from the client was
to provide them with an updated, more visually appealing website, without any
interruptions to the Organic Traffic Growth. Saatchi & Saatchi Synergize’s
approach ensured Chas Everitt, would have a top-quality website and maintain
significant exposure in search results. In order to achieve this, they needed a
website that was user-friendly, yet still retained a wealth of property data.”
Photo (l to right) - the Saatchi & Saatchi Synergize team: Shaheed Samsodien, Technical
Architect; Robin Fishley. Search
Director; Cole
Thomas. PHP Developer; Christopher
Cannoo. Digital Strategist