Cannes - The Cannes International Advertising Festival 2007 ended on a high for the Saatchi & Saatchi Network, with Saatchi & Saatchi New York being awarded 'Agency of the Year'. Their outstanding tally of a Grand Prix (for Procter & Gamble's Tide Ultra stain remover), two Gold Lions, 5 Silver and 1 Bronze was enough to take them to the top of the Agency table, and helped the Network to 3rd place in the 'Network of the Year' rankings.
There were strong showings as well from the Saatchi & Saatchi offices in Singapore (Gold for Thai SPCA pet adoption, 3 Silver and 1 Bronze) and Argentina (Gold for Procter & Gamble's Ariel and 3 Silver). In all, the Network won 33 Lions - 1 Grand Prix, 5 Gold, 18 Silver and 9 Bronze - eleven of them for major client Procter & Gamble.
Other offices contributing to another successful year for the Network were Australia, Brazil, Denmark, Germany, Malaysia, the Netherlands, Team One USA and Vietnam - see below for full details.
For all the winners, go to www.canneslions.com
DIRECT LION WINNERS
Silver
- Saatchi & Saatchi Australia: Olympus Cameras ('Here's Proof')
Bronze
- Saatchi & Saatchi Germany: Procter & Gamble, Ariel ('20°C')
OUTDOOR LION WINNERS
Gold
- F/Nazca Saatchi & Saatchi Brazil: Plastik Toys ('Little Flower', 'War', 'Rotten Egg', 'Chernobyl', 'Acid')
- Saatchi & Saatchi New York: Procter & Gamble, Ultra Tide Detergent ('Soy Sauce', 'Mayo', 'Ketchup')
Silver
- Del Campo Nazca Saatchi & Saatchi Argentina: Procter & Gamble, Ariel ('Denim', 'Cotton', 'Polyester', 'Jersey', 'Corduroy')
- Saatchi & Saatchi Netherlands: Cordaid, People in Need ('Aftershave', 'Beer', 'Sunglasses', 'Handbag')
- Saatchi & Saatchi Singapore: EUT Marketing, Wonderbra ('Lounge', 'Boardroom', 'Street')
- Saatchi & Saatchi Singapore: Penguin Books ('Train', 'Airport', 'Bus Stop')
- Saatchi & Saatchi Singapore: Thai SPCA ('Couch', 'Walkies', 'Sticks')
- Saatchi & Saatchi NY: Procter & Gamble, Glide Dental Floss ('Sleeping', 'Big Night Out', 'MyGirlfriend', 'Music', 'New Sports Car')
Bronze
- F/Nazca Saatchi & Saatchi Brazil: Cafe Suplicy ('Mogul', 'Chemistry Genius', 'Employee of the Month')
- Saatchi & Saatchi Malaysia: ACP Magazine, Breast Cancer Welfare Association ('How to Remove...')
- Saatchi & Saatchi Malaysia: Guinness ('Rusty')
- Saatchi & Saatchi New York: Stuffit Deluxe ('Life')
- Saatchi & Saatchi Vietnam: Procter & Gamble, Olay ('Iron')
RADIO LION WINNERS
Silver
- Del Campo Nazca Saatchi & Saatchi Argentina: CTI Mobile ('Summer Hit')
- Saatchi & Saatchi Australia: Foxtel ('Stabbing', 'Girl')
- Saatchi & Saatchi New York: Procter & Gamble, Head & Shoulders ('Monotone Billy')
- Saatchi & Saatchi New York: Stuffit Deluxe ('Your Marriage', 'Travelling With Children')
Bronze
- Saatchi & Saatchi Denmark: Coca-Cola Nordic, Sprite Zero ('Girls Fart Too', 'Make-Up', 'My Fake Number', 'Tribal Tattoo', 'Like A Woman')
PRESS LION WINNERS
Grand Prix
- Saatchi & Saatchi New York: Procter & Gamble, Ultra Tide Stain Remover ('Soy Sauce', 'Mayo', 'Ketchup')
Gold
- Del Campo Nazca Saatchi & Saatchi Argentina: Procter & Gamble, Ariel ('Denim', 'Cotton', 'Polyester', 'Corduroy')
- Saatchi & Saatchi Singapore: Thai SPCA ('Couch', 'Walkies', 'Sticks')
- Saatchi & Saatchi New York: Procter & Gamble, Glide Dental Floss ('Sleeping', 'Big Night Out', 'My Girlfriend', 'Manhattan', 'Music', 'New Sports Car')
Silver
- Saatchi & Saatchi Malaysia: ACP Magazine, Breast Cancer Welfare Association ('How to Remove?')
- Saatchi & Saatchi UK: Carlsberg ('Sea Fish', 'Country Animals', 'Birds of Britain')
- Saatchi & Saatchi New York: Procter & Gamble, Tide Coldwater Detergent ('Empire State Building', 'Wrigley Field', 'Cruise Ship')
- Team One USA: El Segundo Police Department ('Abuse', 'Arrest', 'Bullet')
Bronze
- F/Nazca Saatchi & Saatchi Brazil: SOS Mata Atlantica Foundation ('Jaguar', 'Monkeys', 'Sloth', 'Alligator')
- Saatchi & Saatchi Singapore: Penguin Books ('Train', 'Bus Stop', 'Airport')
CYBER LION WINNERS
Silver
- Saatchi & Saatchi Denmark: Quiksilver ('Dynamite Surfing')
FILM LION WINNERS
Silver
- Saatchi & Saatchi New Zealand: DB Breweries, Tiger Beer ('Taste it in this life')
- Saatchi & Saatchi New York: Procter & Gamble, Tide To Go ('Interview')