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EE: Full Fibre Max
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BT: Hope United
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Deutsche Telekom: #WhatWeDoNext
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OBV, "Fake Views"
Why GSK brought a giant Air Bubble to Cop26
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GlaxoSmithKline brand Otrivin revealed an air purifying ‘Bubble’ at Cop26 last week. The Drum caught up with its brand boss about what it wants to achieve with the installation.
British Heart Foundation: This Is Science
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The British Heart Foundation has launched a new brand campaign, ‘This is Science’, to inspire greater public support for its life saving research.
EE: Full Fibre Max
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BT: Hope United Marcus Rashford
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BT: Hope United Marcus Rashford
BT: Hope United Eni Aluko Black British History
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Does a new era of possibility need a new type of creativity?
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In the latest instalment of Campaign's Smarter Working series, Saatchi & Saatchi's CEO argues that there’s cause to be optimistic but also a need for a new form of creativity.
Inside the Grand Prix winning Direct Line campaign that delivered against all measures
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Direct Line Group’s ‘We’re On It’ campaign took home the top prize at the Marketing Week Masters last week, after driving long and short term business impact and surpassing the already admirable efforts of its previous brand platform.
EE: PhoneSmart Licence
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BT: Hope United x Black History Month
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Media Week Awards winners 2021: Small Collaboration – Under £250K
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The gold winner in this category is 'The ad break we never expected to be in', by PHD, ITV and Saatchi & Saatchi for The British Heart Foundation.
Deutsche Telekom: #WhatWeDoNext
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Direct Line wins big at the Marketing Week Masters awards
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Direct Line Group has taken home the prestigious Grand Prix award at the Marketing Week Masters. The brand launched its ‘We’re On It’ campaign last March, replacing its highly effective ‘Fixer’ activity. Not only was it a tough act to follow, the insurance business launched just as the pandemic was taking hold, but overnight the new activation exceeded expectations by…
OBV: All For Nothing
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Three grocery shopping trends emerging from the shift to online
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That millions of customers switched to online shopping during the pandemic and e-commerce raced forward decades in just a few weeks, needs little explanation. But what does need grasping are the secondary impacts this shift is having on shopping behaviour To take stock of the emerging shopping trends triggered by one of the most disruptive experiences in living memory,…
