Moscow - On 21st August Saatchi & Saatchi Russia will host a screening of the New Directors’ Showcase (NDS), which is one of the most popular events at Cannes Lions International Festival of Creativity, and is now in its 24th year. The venue of the Moscow event is the Strelka Institute for Media, Architecture and Design, where guests will have the chance to see the 2014 NDS Showreel for the first time in Russia. The 2014 NDS Showreel premiered in Cannes on 19th June and was followed by screenings in London, Milan, New York and Los Angeles. Screenings are also planned in Shanghai and Geneva this year.
The Moscow event
will be presented by Saatchi & Saatchi’s CEO in Russia Alex Shifrin, and
will include a short film of the NDS #feelthreel event in Cannes, and a live panel
discussion involving leading Russian film and advertising directors.
commented: “We are so glad to have a chance to screen such an amazing show on a
big screen in Moscow. There is plenty of humour and visual magic mixed
with provocative and even shocking content in the Showreel of 2014. It is definitely worth seeing.”
Every year the Saatchi & Saatchi Worldwide Creative Board selects the most exciting new global directorial talent, and the NDS has established a reputation for showcasing such iconic directors as Spike Jonze, Tarsem, Michel Gondry and Jonathan Glazer at the start of their careers.
This year the Saatchi & Saatchi Worldwide Creative Board, with creative direction from recently appointed Worldwide Creative Director Pablo Del Campo, made a final selection of 19 films by 18 directors. The class of 2014 hail from Denmark, France, Germany, Israel, Italy, Switzerland, UK and the USA. Andy Gulliman - Saatchi & Saatchi Worldwide Film and Content Director, and curator of the NDS Showreel - commented on the selection process: “We want to be introduced to a new generation with a fresh approach and attitude. We want to find young talent that can manage a traditional format and stand out from the crowd. We want to give great work great exposure.”
The NDS 2014 has a typically eclectic mix of music videos, animated
shorts, humour, erotica, surrealism and the grotesque. There are some viral hits on the reel,
including Tatia Pilieva’s erotic ‘First Kiss’, and Alberto Belli’s spoof HBO
trailer ‘It’s Not Porn’.
The Moscow screening is organized in partnership with the Strelka
Institute for Media, Architecture and Design.
14, BLDG. 5A, BERSENEVSKAYA EMBANKMENT,
Date and Time: 21st August, 20:00
Follow on #NDS2014Moscow
The 18 directors selected for the New Directors’ Showcase reel 2014 and
their films are listed below:
Alvise Avati: Beans
Alberto Belli: It’s Not Porn
Simon Bonde & Peder: Ghost of a Smile
Ian & Cooper: Joel Compass ‘Back To Me’
Josh Cole: Rudimental ‘Not Giving In’
Tripp Crosby: Conference Call in Real Life
Ainslie Henderson: Moving On
Vania Heymann: Walking Contest & Bob Dylan ‘Like A Rolling Stone’
Kyra & Constantin: Rollin’ Wild
Ed Morris: Cybersmile #dontretaliate
Tatia Pilieva: First Kiss
Donato Sansone: GrotesquePhotobooth
Emile Sornin: Disclosure ‘Grab Her’
Kibwe Tavares: Jonah
The Sacred Egg: Breach ‘Jack’
Truman & Cooper: Kid Wise ‘Hope’
Us: The Sunday Times ‘Icons’