Bucharest - Centrade Saatchi & Saatchi in Romania has won Gold and Bronze medals at this year's New York Festivals, the second year that the agency has been awarded there.
The "Gold World Medal" went to the ‘Unsewn Stains’ print campaign for Procter & Gamble's Ariel in the Home Products/Services category, while the Greenpeace ‘Bomb’ poster picked up an Outdoor "Bronze World Medal" in the Environmental Issues category.
"We are happy that the two campaigns were very well developed and that the agency has won for the second consecutive year at New York Festivals," said Jorg Riommi, Creative Director, Centrade Saatchi & Saatchi.
Because she prefers to draw rather than speak, Daniela Nedelschi, Deputy Creative Director & Head of Art Direction, commented, "Happy. I love NY!"
For the agency, the two awards represent the recognition for the creativity level and proven ability to generate the best ideas with a high-level execution.
Credit for the winning campaigns goes to:
Ariel - Unsewn Stains: Nick Hine - Creative Director, Daniela Nedelschi - Art Director, Jorg Riommi - Copywriter, Matt Smith & Derek Green - Regional Creative Directors, Hamid Naqvi - Regional Account Director, Liana Petrascu - Account Executive, Carioca - Photography.
Greenpeace - Bomb: Nick Hine, Daniela Nedelschi, Jorg Riommi - Creative Directors, Daniela Nedelschi & Jorg Riommi - Art & Copy, Anca Luca - Account Manager, Liana Petrascu - Account Executive, Carioca - Photography.