AUCKLAND - Saatchi & Saatchi Auckland has confirmed that it has won the House of Travel business, after a competitive pitch in the run up to Christmas.
The win includes House of Travel's online business, with Saatchi & Saatchi DGS playing a significant part in pitching online elements to drive both brand and sales. Saatchi & Saatchi DGS is expected to take a key role in further developing House of Travel's online channel.
Andrew Stone, Saatchi & Saatchi CEO, says the New Year is off to a fantastic start. "This is huge and gives us great momentum for the coming year. Obviously businesses do not make these decisions lightly in the current economic climate, and we are thrilled House of Travel has chosen to work with us," he says.
"We see incredible opportunities for the House of Travel brand going forward, and we can't wait to get stuck into developing the big ideas that will take them into the future."