HP Personal Systems Group Chooses Publicis Groupe
News
PARIS - Publicis Groupe has been named to handle above the line communications for Hewlett-Packard's personal systems group (PSG) across Europe, Middle East & Africa. Geneva-based, PSG, HP's personal computer laptop and handheld division, has handed its EMEA digital communications to Publicis Modem, part of Publicis Worldwide, and its advertising communications to Saatchi & Saatchi Geneva, part of Saatchi &…