Saatchi & Saatchi LA Wins Cannes Gold Cyber Lion

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Torrance, Ca - Saatchi & Saatchi LA was awarded a coveted Gold Cyber Lion in the "Best Copywriting" category at the 58th Cannes Lions International Festival of Creativity, the world‟s largest and most revered advertising competition. This prize was bestowed upon the agency‟s „Prius Goes Plural‟ campaign Web video created for Toyota Motor Sales, U.S.A., Inc.With the expansion of the…

Cannes Outdoor Gold Lion for Saatchi & Saatchi London

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London - Saatchi & Saatchi London has scooped a Gold Award in the Outdoor, Stunts & Live Advertising category for T-Mobile ‘Welcome Back'.  The win was announced at the Outdoor awards ceremony at Cannes yesterday evening.‘Welcome Back' is the fourth iteration in the ‘Life's for Sharing' campaign created by Saatchi & Saatchi for T-Mobile.  The TV ad saw Heathrow T5…

New Zealand's 'Orange Guy' Gets New Look

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Wellington - Saatchi & Saatchi New Zealand is the creative force behind the launch of the enrolment and information campaign for the 2011 General Election and Referendum, recognised globally as one of the most successful electoral campaigns by level of voter enrolment. The iconic ‘Orange Guy' remains centre stage while new iconography, educational and interactive platforms create a clean, fresh…

Engagement Unleashed: Gamification for Business, Brands and Loyalty

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San Francisco - By some key measures, Americans are ready to accept games into some of the most important areas of their lives.  In a new study by Saatchi & Saatchi S entitled "Engagement Unleashed: Gamification for Business, Brands and Loyalty," 55% of Americans said they were interested in working for a company that uses gamification to increase productivity.  The…

Saatchi & Saatchi Prague Wins Silver at Golden Hammer Festival

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Prague - There was success for Saatchi & Saatchi Prague at the international Golden Hammer festival, which took place on 9th/10th June 2011 in Riga, Latvia.In this strong international competition Saatchi & Saatchi won silver in the "Advertising Campaign" category for ‘Christmas with Chuck Norris', created for its T-Mobile client.There was also a diploma in the "Social TV ads" category…

Carrefour's URL Shortener is a Hit on the Web

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Sao Paulo - Launched on May 16, Carrefour's URL shortener - Virou.gr - has become a successful demonstration of solidarity among Internet users. Developed by F/Nazca Saatchi & Saatchi, the website was named Virou.gr ("virou" translates as "turned into") because every character reduced turns into one gram of food donated.The action produced surprising numbers. After just 24 hours of its…

Ronaldo: 'Before & After'

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Sao Paulo - Nike is to pay tribute to the soccer player Ronaldo on his farewell, a friendly match between Brazil's national squad and Romania.Created by F/Nazca Saatchi & Saatchi, the clip Before and After depicts how the player split the world of football into two eras: before Ronaldo and after Ronaldo. In the 60"clip, we see the differentials of…

'Hello, Future' Music Video Challenge Finalists Announced

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London - As part of The 21st Saatchi & Saatchi New Directors' Showcase at the Cannes Lions International Festival of Creativity 2011 (19 - 25 June), Saatchi & Saatchi partners with Vimeo and Moby to discover fresh filmmaking talent.  There was an unprecedented response to the competition, and almost 600 entries from film directors who responded to the brief to…

More El Sol Success for Del Campo Nazca Saatchi & Saatchi

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Buenos Aires - El Sol, Iberoamerica´s premiere award show, took place in San Sebastian last weekend and Del Campo Saatchi & Saatchi took home several coveted awards.  2 gold, 3 silver and 3 bronze statues were awarded to the agency for their work on Andes Beer, BGH Air Conditioners and Arcor.The awards won were across all media including TV, Ambient,…

El Sol Shines Silver for Puerto Rico and Toyota

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San Juan - Saatchi & Saatchi's agency in Puerto Rico, Badillo Nazca Saatchi & Saatchi, won a Silver Sun for its Toyota "Letter" TV commercial at the award ceremony of El Sol festival's 26th edition, held on May 28th in San Sebastián, Spain.  The festival is sponsored by Spain's Advertising Agency Association, and the leading agencies from Spain, Portugal, Latin…

Chris Foster Appointed Asia Pacific Chairman and Regional CEO

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New York - Chris Foster has been appointed Chairman and Regional CEO of Saatchi & Saatchi Asia Pacific, effective 01 June, headquartered in Singapore.For the past three years Foster has been CEO of Fallon, Minneapolis, leading a highly successful turnaround of the agency's operations.Making the announcement, Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, said that Chris Foster was an…

ADCI Agency of the Year is Saatchi & Saatchi Italy

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Milan - Saatchi & Saatchi is on the top of the Italian creativity podium having won the highest number of Medals at the 26th Italian Art Directors Club Award.There was a Gold medal for the Catholic Church web project www.chiediloaloro.it; a Best Use of Media award (an award which equals a Gold Medal) for the Yearly Italian Culture Week by…

Wall’s Dog in Advertising Comeback

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London - Wall's, one of the UK's leading food brands, is heralding the return of its iconic dog to its UK advertising campaign. The new ads, set to break during the semi-final of ITV1's ‘Britain's Got Talent' on the 21st May, form part of a wider multimillion pound campaign which spans TV and online.The 30' ads, created by Saatchi &…

Saatchi & Saatchi Mexico Announces New Management Appointments

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Mexico City - Andrea Diquez, the recently established CEO of Saatchi & Saatchi Mexico, has announced two new appointments, as part of the agency's restructuring program: a new VP Creative Director and a Regional Director for Mead Johnson Latin America.Luis Elizalde has joined the agency as Creative Director, having already garnered a vast array of national and international awards in…