Leica: Soundlab Box


Client: Leica

Title: Soundlab Box

Agency: F/Nazca Saatchi & Saatchi Brazil


The Leica 100 Film which was included in our first book is maybe one of the most recognised and awarded ads of recent years. The Soundlab project continued the success of the Leica 100 film by creating an event that made the experience even bigger and integrates this into each creative media. Once again F/Nazca Saatchi & Saatchi Brazil continues to build the Leica brand into a movement.


Executive Creative Director: Fabio Fernandes/Eduardo Lima
Art Director: Bruno Oppido/Gabriel Guedelha
Copywriter: Thiago Carvalho/Romero Cavalcanti
Account Team: Marcello Penna/Melanie Zmetek
Media Team: Fabio Freitas/Gabriela Guedes
Planner Team: Jose Porto/Guilherme Pasculli
Illustration: Fabio Vido
Art Buyer: Edna Bombini
Graphic Production: Jomar Farias/Guilherme Gaggl/Zadora Menezes
Agency Producer: Victor Alloza/Rafael Paes