A Sirious Safety Message

 

People using their phone while driving is one of the biggest causes of accidents. And yet, people dont stop talking on the phone. So we thought; what if we could create a radioad that stopped their phone for them?

 

Saatchi & Saatchi supports midwives

In the Out of Home Media Challenge we chose to support the Danish midwives because of the massive cuts in their resources over the last years.
We wanted to dramatize the stress this placed on the Danish maternity wards. And we wanted bus passengers to help us. So we created an image where it looks like the busy passengers are abandoning a woman giving birth.

Jan Helmer is the Managing Director of the National Midwife Association.  “We love the idea. In no time at all we have received a lot of attention and it has created sympathy & understanding for the situation at Danish hospitals. We couldn’t have asked for more.”

A Facebook video with the bus was seen by more than 100,000 people within 24 hours and shared by more than 900.

 


Toyota GT86

Work

I forbindelse med Toyota’s 50 års fødselsdag, blev prisen for Toyota’s forrygende sportsvogn, GT86, sat ned med et beløb der svarer til prisen på en Augo. Praktisk, hvis konen ønsker sig en mere praktisk bil – og hvis hun også synes du burde dyrke li

DR Koncerthuset

Work

DR Sommer Festival er en række lette og sommerlige klassiske koncerter – samlet for at tiltrække et lidt yngre publikum, der er knap så garvet udi klassisk musik som den traditionelle klassiske fanskare. Dette blev vi bedt om at kommunikere på plakat