'Playing can't be bad'

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Co-created by Del Campo Saatchi & Saatchi and Saatchi & Saatchi Greater China, these three spots for online game developer Changyou contrast the unhappy reality faced by gamers in the real world.

'The Whole Story'

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HomeAway’s global TV campaign ‘The Whole Story’ is a tale of two halves, which tells the story of Emma and her pet dog, Biscuit.